How does real time web benefit your small business? As most know about bulbwired.com, we are committed to helping small business and we do that mostly through Social Media Integration. Bing is MSN’s search and decide engine and in in experiment with Twitter to bring value to real time search. And of course you didn’t think Google was going to miss the party did you.
Where we see it benefiting you business is; if your name/brand is in a conversation of Twitter, Facebook and/or all of the other Social Media outlets that are all tied together, you can then me search-able. All this creates “link juice” better known as back-links. If you don’t know what all this means trust that we do and can bring it all together for your business.
The following 2 excepts are posts on the issue, reported from the Bing blog and Goggle blog; enjoy and ask questions.
Bing is Bringing Twitter Search to You
One of the most interesting things going on today on the Internet is the notion of the real time web. The idea of accessing data in real time has been an elusive goal in the world of search. Web indexes in search engines update at pretty amazing rates, given what it takes to crawl the entire web and index it for searching, but getting that to “real time” has been challenging.
The explosive popularity of Twitter is the best example of this opportunity. Twitter is producing millions of tweets every minute on every subject you can imagine. The power of those tweets as a form of data that can be surfaced in search is enormous. Innovative services like Twitter give us access to public opinion and thoughts in a way that has not before been possible. From important social and political issues to keeping friends up to date on the minute-by-minute of our daily lives, the web is getting more and more real time.
—– more on the issue from Bing
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It’s Official: Google & Twitter Join For Real-Time Search
From the official Google post:
“We believe that our search results and user experience will greatly benefit from the inclusion of this up-to-the-minute data, and we look forward to having a product that showcases how tweets can make search better in the coming months. That way, the next time you search for something that can be aided by a real-time observation, say, snow conditions at your favorite ski resort; you’ll find tweets from other users who are there and sharing the latest and greatest information.”
Google isnt the only search engine to get its hands on this valuable data, Bing was also included in the agreement and have been quick to act with Bing Twitter Search already available for US searchers. So if you’re based in the US, feel free to take Bing Twitter Search for a test drive here.
—- More on the issue from Google
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If all this is a blur and you are trying to figure out what it all means to my Small Business and you find yourself asking “Can this type of media marketing bring me an ROI? Consider 2 things;
1) To begin with, simply being on the net is not enough, you need to drive traffic to your
Marketing & Social Networks Webinar
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information, But more importantly, that type of exposure seldom offers you the credibility, validation or build brand trust as being featured as a top level search result will. The most effective approach is a strategic online marketing mix. You can reach your target market and gain validation and credibility through effective online PR, and then utilize the this to leverage your message. That is the marketing strategy that you now need in order to build your business, land more customers and make more money.
2) Come and see our weekly webinar and we’ll lay it all out for you in layman’s terms and show you our commitment to helping drive more business to you!
Tags: Bing, Google, link building, MSN, SEM tips, Social Media, Social Media Marekting, Twitter
